Privacy Policy
Privacy Policy
Last updated: 22/03/2025
DigiLane Ltd (“we”, “us”, or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at https://digilane.co.uk (the “Site”).
This Privacy Policy is in accordance with the UK’s Data Protection Act 2018, General Data Protection Regulation (GDPR), and the Privacy and Electronic Communications Regulations 2003 (PECR).
By accessing or using our Site, you agree to the terms of this Privacy Policy.
1. Information We Collect
We do not collect or store personal data directly through our website. However, we may collect certain information about your visit, including:
- Cookies: We use cookies to improve your user experience on our website. Cookies are small data files that are placed on your device when you visit our website. For more information about how we use cookies, please refer to our Cookie Policy.
- Analytics: We use Google Analytics and Google AdWords to analyse website traffic and performance. Google may collect information about your interaction with our Site, including IP address, browser type, and language preferences. This data is anonymised and does not identify you personally.
2. How We Use Your Information
We use the information collected for the following purposes:
- To improve our website and the services we provide.
- To track and analyse trends and user behaviour on our website using Google Analytics.
- To tailor advertising and marketing campaigns through Google AdWords.
We do not collect, store, or process sensitive personal data (such as financial information or personal identifiers).
3. Third-Party Services
We use third-party services, such as Google Analytics and Google AdWords, which may collect and store information on your behalf. These services are governed by their own privacy policies, and you are encouraged to review them before consenting to their use.
- Google Analytics: For more information on how Google handles data, please refer to Google’s privacy policy at https://policies.google.com/privacy.
- Google AdWords: We may use Google AdWords to display ads related to your browsing interests. You can control your ad settings via your Google account or by visiting https://adssettings.google.com.
4. Your Rights
Under the UK Data Protection Act 2018 and GDPR, you have certain rights regarding your personal data. These rights include:
- The right to access your personal data.
- The right to rectify inaccurate data.
- The right to request erasure of your personal data.
- The right to object to or restrict the processing of your data.
Since we do not process sensitive personal data directly through our website, the primary data we collect is anonymised, and we are not required to act on specific requests for data access or deletion. However, you may contact us at hello@digilane.co.uk for any further queries regarding data processing.
5. Data Retention
As our website does not collect personal data for transactions, the data we collect via Google Analytics and other third-party tools is anonymised and retained only for as long as necessary to provide our services or comply with legal obligations.
6. Security
We take reasonable measures to safeguard the data we collect. However, we cannot guarantee complete security, especially given the inherent risks of transmitting information over the internet. We are not responsible for the actions of third parties.
7. Changes to This Policy
We reserve the right to update this Privacy Policy at any time. Any changes will be reflected on this page, and we will update the “last updated” date.
8. Contact Us
If you have any questions or concerns regarding this Privacy Policy, please contact us at: Email: hello@digilane.co.uk